Whilst exploring the various benefits and drawbacks of the membership business model, we concluded that the choice to start such a business should be carefully measured.
Benefits of ‘Behind-The-Scenes’ Content
Creates an ‘official’ feel for your existing or prospective members
Highlights a culture of openness, which leads to relationships based on trust
Humanises your membership brand, especially if video content is deployed
Promotes the essence of your membership business’s culture and values
Ensures members are informed about company updates, events or information
If you are a community leader, or in the business of community, try a Ugenie hub, for free, for 45 days.