Consider Automated Email Sequences for Follow Up

Updated: Mar 22



Email automation sequences or workflows are predefined emails that a business sends to its customers or prospects to trigger particular actions.



This approach, commonly delivered via email marketing tools such as MailChimp, Mailerlite and HubSpot, can carry a range of benefits for your membership business.





Benefits of Email Automation Sequences

  • Personalised rapport with prospective members

  • Nurturing leads by using emails as points in a purchasing journey

  • Increasing brand awareness via conversations

  • Saving time to focus on other tasks of higher priority

  • Segmenting mailing list to target members with better communication

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